Gregg Fraley, Author of Jack's Notebook
Showing posts with label consumer anger. Show all posts
Showing posts with label consumer anger. Show all posts
Friday, September 7, 2007

The "CAM Factor" -- Consumer Anger Motivates (C.A.M.)

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I've coined a new term today -- CAM, an acronym for Consumer Anger Motivates. If the CAM Factor is high, you buy something else! Let m...
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Gregg Fraley
Three Oaks, Michigan, United States
Gregg Fraley works as an innovation consultant to Fortune 500 companies and does keynote speeches and workshops on creative thinking, innovation, problem solving, and new-product development. An idea generation expert, he leads on-site and virtual brainstorming/ideation sessions for his clients.
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